We met Jennifer at a recent conference and quickly engaged in an interesting conversation about data strategy. In this episode, Jennifer offers her expert insight into recognizing data as the greatest strategic asset a company has, and steps that anyone can take to leverage their data in a meaningful and productive way, regardless of where they currently are on their data journey.
I lead the team that brings our tech visions to life, building the powerful tools behind our leading-edge data solutions. With over 25 years in association market data—as a consultant, software developer, and information architect—I know a thing or two about creating solutions that put your association at the center of your members' data universe. When I’m off the clock, you’ll find me listening to vinyl, hitting the bike trails, or gearing up for a game of broomball.
