Part 3: The Data Foundation

Written By Doug Verduzco

Six Capabilities To Support Advocacy

This Series at a Glance

  1. From Insight to Influence - How aggregated industry data is changing what decision-makers expect from associations.

  2. AI and Advocacy - A clear-eyed look at where AI fits into advocacy - and where governance still matters most.

  3. The Data Foundation - A practical reference for the six capabilities that support credible advocacy.

Explore Part 1 and Part 2 of the Series in earlier posts!

READ PART 1
READ PART 2

Get the downloadable version below.

Doug Verduzco

I bridge strategic thinking with hands-on execution. My focus is leading data transformations that give associations and their members the clarity they need to act. With more than 25 years in the data space, I’m passionate about turning complex information into insights that drive results and smarter decision-making. My downtime usually comes with two ingredients: something cooking in the kitchen and a card or board game waiting to be played.

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From Insight to Influence: NAM Professionals Staff Workshop